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冷凍枝豆の消費者選択 : 原産国と農場・加工会社形態の効果
https://obihiro.repo.nii.ac.jp/records/1768
https://obihiro.repo.nii.ac.jp/records/17687c018be4-3715-402a-95ba-2a6de7568c49
名前 / ファイル | ライセンス | アクション |
---|---|---|
sawada.pdf (1.5 MB)
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||
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公開日 | 2013-01-31 | |||||
タイトル | ||||||
タイトル | 冷凍枝豆の消費者選択 : 原産国と農場・加工会社形態の効果 | |||||
言語 | ||||||
言語 | jpn | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 冷凍枝豆 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 原産国 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 消費者評価 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 選択実験 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | 支払意志額 | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | frozen edamame | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | country of origin | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | consumer valuation | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | choice experiment | |||||
キーワード | ||||||
主題Scheme | Other | |||||
主題 | willingness-to-pay | |||||
資源タイプ | ||||||
資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
資源タイプ | departmental bulletin paper | |||||
その他(別言語等)のタイトル | ||||||
その他のタイトル | Consumer choice of frozen edamame : the effects of country of origin and types of farm and processing company | |||||
著者 |
葉, 雅雯
× 葉, 雅雯× 澤田, 学 |
|||||
抄録 | ||||||
内容記述タイプ | Abstract | |||||
内容記述 | 小稿の目的は,国産冷凍枝豆と,原料枝豆農場と冷凍加工会社の形態が異なる複数の外国産冷凍枝豆が購入可能な状況を想定した冷凍枝豆の選択実験により,冷凍枝豆の原産国属性の消費者評価を計量的に明らかにすることである。北海道帯広市の215 名から得た選択実験回答データを条件付きロジットモデルで分析した結果,1)外国産冷凍枝豆に対する平均的消費者の支払意志額は,国産冷凍枝豆に比べ極めて低いが,「低価格志向」が強く,「国産志向」の弱い消費者では国産と外国産の間の評価差が縮小する,2)原料枝豆栽培農場を日本の輸入販売会社の指定農場とすることで外国産冷凍枝豆に対する支払意志額が高まる,ことが明らかとなった。 | |||||
抄録 | ||||||
内容記述タイプ | Abstract | |||||
内容記述 | The purpose of this study was to clarify quantitatively Japanese consumers’ valuation of frozen edamame. Two hundred and fifteen consumers living in Obihiro City, Hokkaido, served as respondents. Four different types of frozen edamame (domestic frozen edamame, frozen edamame from Taiwan, frozen edamame from Thailand, and frozen edamame from China) were analyzed in a choice experiment using a conditional logit model. The following results were obtained: 1) Although an average consumer's willingness to pay (WTP) for imported frozen edamame is very low compared with domestic frozen edamame, the WTP difference between domestic frozen edamame and imported frozen edamame is lower in the consumers who have a tendency to buy mostly low-priced items and do not adhere to a domestic product. 2) The WTP for imported edamame increases by using as materials the green soybeans grown at the farm which passed the cultivation and quality control standard code which the Japanese import sales company set up. | |||||
書誌情報 |
帯広畜産大学学術研究報告 en : Research bulletin of Obihiro University 巻 33, p. 19-26, 発行日 2012-10 |
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出版者 | ||||||
出版者 | 帯広畜産大学 | |||||
ISSN | ||||||
収録物識別子タイプ | ISSN | |||||
収録物識別子 | 13485261 | |||||
書誌レコードID | ||||||
収録物識別子タイプ | NCID | |||||
収録物識別子 | AA11877585 | |||||
権利 | ||||||
権利情報 | 帯広畜産大学 | |||||
フォーマット | ||||||
内容記述タイプ | Other | |||||
内容記述 | application/pdf | |||||
著者版フラグ | ||||||
出版タイプ | VoR | |||||
出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 |